🏛️ PRIVACY POLICY & GDPR COMPLIANCE 🏛️

Welcome to the Privacy Policy of Preston Wheeler ("we," "us," "our," or "the Company"). This comprehensive document outlines our practices regarding the collection, use, disclosure, and protection of your personal information when you visit our website located at prestonwheeler.com (the "Website") and any related services, applications, or platforms operated by Preston Wheeler Industries™.

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This Privacy Policy is designed to comply with the General Data Protection Regulation (EU) 2016/679 ("GDPR"), the California Consumer Privacy Act ("CCPA"), the California Privacy Rights Act ("CPRA"), and other applicable data protection laws and regulations. By accessing or using our Website, you acknowledge that you have read, understood, and agree to be bound by the terms of this Privacy Policy.

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For the purposes of the GDPR, the data controller responsible for your personal data is:

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We may collect and process the following categories of personal data:

3.1 Information You Provide Directly: This includes any information you voluntarily provide to us, such as your name, email address, postal address, telephone number, and any other information you choose to provide when contacting us, subscribing to our newsletter, or creating an account.

3.2 Automatically Collected Information: When you visit our Website, we automatically collect certain information about your device and your visit, including your IP address, browser type and version, operating system, referral source, length of visit, page views, and navigation paths.

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3.3 Cookies and Similar Technologies: We use cookies, web beacons, pixels, and similar tracking technologies to collect information about your browsing activities. For more information, please see Section 8 (Cookies and Tracking Technologies) below.

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Under the GDPR, we must have a valid legal basis for processing your personal data. The legal bases we rely on include:

• Consent: Where you have given us explicit consent to process your personal data for specific purposes.
• Contractual Necessity: Where processing is necessary for the performance of a contract with you or to take steps at your request before entering into a contract.
• Legal Obligation: Where processing is necessary for compliance with a legal obligation to which we are subject.
• Legitimate Interests: Where processing is necessary for our legitimate interests or those of a third party, except where such interests are overridden by your interests or fundamental rights.

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We process your personal data for the following purposes:

• To provide and maintain our Website and services
• To notify you about changes to our Website or services
• To allow you to participate in interactive features when you choose to do so
• To provide customer support and respond to your inquiries
• To gather analysis or valuable information so that we can improve our Website
• To monitor the usage of our Website
• To detect, prevent, and address technical issues
• To send you newsletters, marketing materials, and promotional communications (with your consent)

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We will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your personal data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies.

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Retention Periods:

• Account information: Retained for the duration of your account plus 3 years
• Transaction records: Retained for 7 years for tax and legal purposes
• Marketing preferences: Retained until you withdraw consent
• Cookie data: Varies by cookie type (see Cookie Policy)
• Analytics data: Retained for 2 years for performance optimization

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your personal data.

Your rights include:

• Right of Access: You have the right to request copies of your personal data.
• Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
• Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
• Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

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To exercise any of these rights, please contact us using the contact information provided in Section 17. We will respond to your request within 30 days.

We use cookies and similar tracking technologies to track activity on our Website and store certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier.

Types of Cookies We Use:

• Essential Cookies: These cookies are necessary for the Website to function properly and cannot be switched off in our systems.
• Performance Cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Website.
• Functional Cookies: These cookies enable the Website to provide enhanced functionality and personalization.
• Targeting Cookies: These cookies may be set through our Website by our advertising partners to build a profile of your interests.

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You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Website.

We may share your personal information with third parties in the following circumstances:

• Service Providers: We may employ third-party companies and individuals to facilitate our Website, provide the Website on our behalf, perform Website-related services, or assist us in analyzing how our Website is used.
• Business Transfers: If we are involved in a merger, acquisition, or asset sale, your personal data may be transferred.
• Legal Requirements: We may disclose your personal data if required to do so by law or in response to valid requests by public authorities.
• Protection of Rights: We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, or situations involving potential threats to the safety of any person.

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Your information, including personal data, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside the United States and choose to provide information to us, please note that we transfer the data, including personal data, to the United States and process it there.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

Where we transfer personal data from the EEA to countries outside the EEA that have not been deemed to provide an adequate level of data protection, we will implement appropriate safeguards such as Standard Contractual Clauses approved by the European Commission.

The security of your data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

Security measures we implement include:

• Encryption of data in transit using SSL/TLS protocols
• Regular security assessments and penetration testing
• Access controls and authentication mechanisms
• Regular software updates and security patches
• Employee training on data protection and security practices
• Physical security measures for our data centers

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Our Website is not intended for use by children under the age of 16 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 16. If you are a parent or guardian and you are aware that your Child has provided us with personal data, please contact us.

If we become aware that we have collected personal data from children without verification of parental consent, we take steps to remove that information from our servers.

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In certain circumstances, we may disclose your personal information to third parties. Such disclosures will be made in accordance with applicable law and our commitment to transparency. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. We maintain strict protocols regarding information sharing, though occasionally information may be shared verbally at social gatherings.

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We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

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If you have any questions about this Privacy Policy, please contact us:

For EU residents, you also have the right to lodge a complaint with a supervisory authority if you believe our processing of your personal data violates applicable law.